BlackBerry 6: Inside New Media Sync Options


Hi friends! I have exciting news today – BlackBerry® Media Sync for PC will now be included in BlackBerry® Desktop Software v6.0 (make sure to check out Andrey’s BlackBerry Desktop Software v6.0 post). This integration provides a consistent and unified experience between BlackBerry Media Sync and all the other great BlackBerry Desktop Software functionality. BlackBerry Desktop Software is now more lightweight, but packs a bigger punch!

Those of you familiar with BlackBerry Media Sync know that you can benefit from syncing your iTunes® or Windows® Media Player music stored on your computer with your BlackBerry® smartphone. On top of the new music sync options in BlackBerry Desktop Software v6.0, users can also sync by selecting individual artists or genres in addition to playlists. There are a bunch of great new options for syncing different types of media. Let’s check them out!

Wi-Fi® music sync – anytime access to your entire desktop music library

This option is available on BlackBerry smartphones running the new BlackBerry® 6, and it’s totally cool. Have you ever sat in an airport lounge and wondered “now why didn’t I sync that song? I’ve got to remember to do this the next time I’m in front of my computer”…But the next time you are in front of your computer, you forget to do this again. If this has happened to you, you’ll appreciate the addition of Wi-Fi® music sync.

With Wi-Fi music sync, you get anytime access to your entire desktop music library even when offline (no Internet connection required). Not only can you view what music is on your BlackBerry smartphone, but you can now also see all your music not yet synced to your device that’s available on your computer (“Home Music”)! This means that you can select items for sync as well as create and edit playlists that will sync back with your computer next time you connect. Simply add music to the “Wi-Fi Music Sync” queue, and items in the queue will automatically get downloaded to your BlackBerry smartphone on the next Home Wi-Fi (or USB) connection to Media Sync.

I’ve been really having fun with this feature. For example, while sitting on the train last week, I decided to create a party playlist. I added a mix of music – some from my device as well as some from my home computer. The minute I got back home and walked through the door within my home Wi-Fi connection, my Party Mix automatically synced from my computer to my BlackBerry smartphone. I promptly hit play and enjoyed my new mix.

How is this possible? It’s simple – periodically, the metadata (album name, artist name & genre info) for your entire Home music library gets synced with the BlackBerry smartphone. These songs and playlists from your computer are then integrated in the Music application on your device. The songs not present on your BlackBerry smartphone can easily be identified as they appear dimmed (or ghosted) compared to the rest of your music. Within the Music application on your smartphone, your Wi-Fi Music Sync list displays the status of your songs and playlists, such as pending or downloaded, as well as the status of your connection with the BlackBerry Desktop Software.

It is easy to enable the Wi-Fi music sync feature. Simply click on Wi-Fi music sync from the Tools menu or Enable Wi-Fi music sync from Device Options -> Media. It is important to note though that this feature works only on the same Wi-Fi network as your computer running BlackBerry Desktop Software.

2-Way Video Sync

Similar to the addition of 2-way photo sync with the previous release, you can now sync your videos back and forth between your computer and your BlackBerry smartphone. Here’s how it works:

  • Computer to BlackBerry smartphone – Transfer videos saved on your computer to your BlackBerry smartphone. Videos are optimized for playback on your device, allowing for storage of more videos on your BlackBerry smartphone without sacrificing quality and better viewing experience based on screen and file size.
  • BlackBerry smartphone to computer – Transfer videos taken with and saved on your BlackBerry smartphone to your computer. This is a great way to back up your device videos for safe keeping and/or editing.

Users can also continue to enjoy 2-Way Photos Sync. Here’s how that works:

  • Computer to BlackBerry smartphone – You can transfer photo albums that you have edited, organized, and saved on your computer to your BlackBerry smartphone. You can store a lot of pictures on your BlackBerry smartphone, as Smart Memory Management is designed to optimize your photos by reducing them to up to ~2% of the original size.
  • BlackBerry smartphone to computer – Import photos taken with and saved onto your BlackBerry smartphone to your computer. This is also a great way to backup your photos for safekeeping or editing with your favorite photo management software.

I still love this feature, as I take a lot of photos with my BlackBerry smartphone and it’s great to know that I can sync these back with my computer quickly and easily. I also love taking photos that I have edited on my computer and syncing them to my BlackBerry smartphone to use as my device wallpaper.

BlackBerry Desktop Software v6.0 is available starting today, so existing BlackBerry Desktop Software users should start auto-update notifications later today. The rest of you can visit Don’t forget to also check out as well for specific BlackBerry Media Sync information.

Have any questions about BlackBerry Media Sync functionality? Please let us know by posting a comment.

iTunes is a trademark of Apple Inc.

About Vikram K.

Product Manager Vikram joined Research In Motion (RIM) in 2006 after working in the Web, browser and computer-networking worlds as a product manager and a software developer. He spends most of his time nowadays working on RIM’s multimedia products. He is a huge sports fan and loves being able to check on his cricket and football scores anywhere, anytime thanks to his BlackBerry smartphone.

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