Workplace mobility: Enabling your employees to balance and succeed


BlackBerry Bold 9900

Your employees and colleagues want devices that balance work life and home life. They want to manage their documents and email, and manage soccer practice. And a little BrickBreaker would be nice, too.

These needs are motivating the growing mobile workforce to insist on devices that can balance and multi-task. So, what can your organization do?

The “Consumerization of Business,” often referred to as “the “Consumerization of IT,” is a trend representing a shift of mobile technology ownership and responsibility from corporate to personal. This is not without its challenges for all involved. I recently had the opportunity to speak with Brock of the Global Analyst Insights team at Research In Motion® (RIM®), who reached out to Philippe Winthrop of the Enterprise Mobility Foundation to discuss this trend.

Philippe is the Founder and Managing Director of the Enterprise Mobility Foundation, the organization behind the popular Enterprise Mobility Forum – one of the fastest-growing content and social networks exclusively dedicated to enterprise mobility. It was a pleasure to tap into Philippe’s experience, as he has spent his entire career researching emerging technologies and their impact on the corporate value chain. Check out the discussion below:

Read more at the Inside BlackBerry for Business Blog »

About Luke Reimer

@Luke_Reimer is a Senior Marketing Manager at BlackBerry helping to design, launch, and manage enterprise marketing programs - particularly concerning content across digital mediums. Beyond spreading BlackBerry goodness in enterprise communities, you can find Luke cooking up a storm, out on his motorcycle (when Canadian weather allows), or digging into a good science fiction book.

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