Jane McGonigal on Gaming at BlackBerry DevCon Americas 2011 (VIDEO)


(Originally posted on the Inside BlackBerry Developer’s Blog)

[ YouTube link for mobile viewing ]

Our friend Victoria from the Developer Relations team sat down with Jane McGonigal, one of the featured speakers at BlackBerry® DevCon Americas 2011, to chat about game development as well as “gamification”: how gaming concepts can apply to real world challenges. Jane highlights the growth of a gaming generation, and looks to the future when this group will become the majority of the workforce. Lastly, she touches upon the importance of exploring the applicability of gaming early on in order to fully understand this trend. Check out a full video of the interview above!

How do you see gaming concepts applying to everyday life? Reply in the comments below.

About Luke Reimer

@Luke_Reimer is a Senior Marketing Manager at BlackBerry helping to design, launch, and manage enterprise marketing programs - particularly concerning content across digital mediums. Beyond spreading BlackBerry goodness in enterprise communities, you can find Luke cooking up a storm, out on his motorcycle (when Canadian weather allows), or digging into a good science fiction book.

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