CES 2012: A Look at the Porsche 911 Convertible Loaded with BlackBerry and QNX Technology [VIDEO]

CES

[YouTube link for mobile viewing]

I must say, my favorite part of the BlackBerry® Booth at the Consumer Electronics Show (CES) of 2012 has to be the QNX concept car based on a Porsche 911 convertible running the QNX® Car™ 2 application platform. It integrates BlackBerry and QNX technology into a vehicle (and a Porsche no less) making for a compelling user experience beyond the smooth ride. I’ve had the chance to see how the BlackBerry® PlayBook™ can enhance law enforcement technology in the BlackBerry PlayBook Police Cruiser from earlier this year, but this Porsche is truly a new animal (not a Jaguar). To top it off, the Porsche won the CNET Best in Show award in the Auto Tech category! Check out the video above to see the technology up close and to hear from the QNX team on how the embedded applications and hardware work within the vehicle.

How would you envision BlackBerry and QNX technology integrating with your car? How would you use it? Share in the comments below.

About Luke Reimer

@Luke_Reimer is an Enterprise Marketing Manager at BlackBerry helping to design, launch, and manage enterprise marketing programs - particularly concerning content across digital mediums. Beyond spreading BlackBerry goodness in enterprise communities, you can find Luke cooking up a storm, out on his motorcycle (when Canadian weather allows), or digging into a good science fiction book.

Join the conversation

Show comments Hide comments
+ -
blog comments powered by Disqus