Earlier this month, I sat down with Geoff from the Near Field Communications (NFC) Product Management Team at RIM to get his take on a top NFC myth we often see from our Inside BlackBerry for Business Blog readers. (FYI – the BlackBerry® Bold™ 9900/9930 smartphones and BlackBerry® Curve™ 9350/9360/9370 smartphones have NFC built-in NFC.)
Editor’s Note: About a year ago, we sat down with Geoff for the first time to get his perspective on where RIM is going in the NFC space. If you haven’t had a chance to watch Geoff’s video interview, check it out here: How to use Near Field Communication (NFC) for Business.
Debunking The Top NFC Myth: NFC is not just about mobile payments!
Popular perception seems to be that NFC is just a way to make mobile payments. Although RIM has been a key mobile payment advocate – including becoming among the first smartphones to be certified by MasterCard® and Visa® for NFC-based payments and working with EnStream in Canada – this capability was merely a stepping stone to a BlackBerry presence in the NFC space. Mobile payment capability is just one part of NFC technology’s true potential.