BlackBerry Z10: Top 5 things you should know


5 things to know about the BlackBerry Z10

The BlackBerry Z10 is a brand new device working in a modern mobile ecosystem. When introduced to the world last week, we showed you many of the BlackBerry Z10’s highlights. While we’ve shared a lot of what the BlackBerry Z10 has to offer, here are the five things you need to know about the Blackberry Z10 experience.

  1. Revolution over evolution. As you begin to use your BlackBerry Z10, try to think of it as the first smartphone you’ve ever set eyes (or thumbs) on. We designed the BlackBerry 10 OS completely from scratch to be unlike anything else. After a few minutes of practice you’ll appreciate how the BlackBerry Flow navigation keeps you moving forward.
  2. BlackBerry Balance allows you to be “BYOE”. That’s Bring Your Own Everything, because with BlackBerry Balance baked into the BlackBerry Z10, you can keep work and personal data completely separate. So if your company has a BYOD, or Bring your Own Device program, you can bring your BlackBerry Z10 to work without fear of losing personal contacts or data. Likewise, Balance keeps your work contacts and data separate and secure from your personal information.
  3. BlackBerry World goes to Hollywood. Your BlackBerry Z10 goes even further by being a multimedia machine while you’re on the go. Picture the BlackBerry Z10 as a movie and music player compact enough to take everywhere. Not only that, BlackBerry Story Maker can put you in the director’s chair.
  4. It’s Raining Apps. In addition to the baked-in features like BlackBerry Remember and BlackBerry Picture Editor, BlackBerry World also gives you access to the top games, productivity apps, utilities, and social apps. We continue to work with developers to grow BlackBerry World every day.
  5. BlackBerry 10 is built for your security. Having tons of apps and features is great, but it’s important to also feel secure in what you’re doing on your device. BlackBerry 10 received its FIPS 140-2 Security Certification prior to its official unveiling, and to date, no other mobile solution has been awarded the same level and quantity of security accreditations. To put it simply: The BlackBerry Z10 helps keep the bad guys out of your device. (As of February 2015, BlackBerry holds 70+ security certifications and approvals from governments.)

Many users are just discovering their BlackBerry Z10 devices, and still many more are looking forward to the BlackBerry Q10 physical keyboard device (I’ll be bringing you five things to know on the BlackBerry Q10 soon!). Whichever device you choose, we hope these five thoughts get you rolling.

What are your initial thoughts on the BlackBerry Z10? If you’re currently using the device, tell us about your experience in the comments!

About Donny Halliwell

Donny is a Senior Product Marketing Manager at BlackBerry and Former Editor-in-Chief for the Inside BlackBerry blogs. There's no disputing, #TeamBlackBerry is awesome. I'm pumped to have the opportunity to talk with you and bring you the latest and greatest from Inside BlackBerry every day. In my spare time, I can be found helping entrepreneurs and startup companies grow their business. I spend the rest, obsessing over the auto industry, or enjoying music. Follow me on Twitter or Google+

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