Bringing the Quintessential BlackBerry Experience to Other Platforms 

BlackBerry Hub

Gorgeous in Grey blogger Ty Alexander appreciates the Hub's unified mailbox. (Credit: Gorgeous in Grey)

We’re excited to announce today that we’re taking some of the best that BlackBerry has to offer, and making it available to more than one billion people worldwide.

Just as we injected the hardened security of BlackBerry 10 into the secure Android platform running on PRIV and the coming DTEK50, we’re bringing the super productivity suite known as BlackBerry Hub+ from BlackBerry 10 to, not just PRIV (see right) or our coming DTEK50 smartphone, but ALL Android M(arshmallow) smartphones.

BlackBerry Hub+ is the first pure software offering from the new Mobility Solutions Group. But it’s a natural move for us. Not only is it the latest example of BlackBerry’s fast-emerging software business (already at a run rate exceeding $500 million a year), but it fulfills our promise to make the fruits of decades of R&D and software development as widely available to users of other devices and other platforms as possible.

BlackBerry Hub+ for Android is a new suite of apps that should be familiar to any BlackBerry 10 user. It helps centralize all of the user’s communications into a single, unified interface, as well as help streamline many other productivity tasks such as Calendaring, Passwords, and many others.

android marshmallow

The Hub is one of the most popular features of BlackBerry 10 as well as the PRIV. Popular tech blog Engadget calls the Hub’s unified inbox the solution to “messaging’s Mission Impossible”: the deluge of communications we all face today in this Information Overload era.

However, starting today, you can make a dent in your overstuffed social and e-mail accounts by downloading a trial version of Hub+ for free from Google Play. The trial includes a suite of applications, including the BlackBerry Hub, Calendar and Password Keeper. Note: the BlackBerry Hub+ applications are available only for devices running Android 6.0 Marshmallow which meet certain performance criteria.

After 30 days, users can continue using the apps for free by opting to view occasional ads, or subscribe to the entire suite of apps for just 99 cents a month, which will include additional powerful time-saving features: Contacts, Tasks, Device Search, Notes and Launcher (as noted above, these features already come integrated into all BlackBerry 10, PRIV and DTEK50 phones).

The easiest way to try out BlackBerry Hub+ is to go to the Google Play Store on your smartphone and search for BlackBerry Hub, and then download the BlackBerry Hub+ Services app onto your phone. Then click the Hub+ Services app icon on your home screen and tap “Apps by BlackBerry” to install the entire suite of applications or select a few of your favorites.

We’re looking to expand access to Hub+ to customers running Android 5.0 Lollipop, and also investigating how best to deliver the BlackBerry experience on iOS devices, too. Bottom line: Expect to see us bring more similar software offerings to enterprise and individual customers soon.

About Eric Lai

I have written about technology and mobility for Computerworld, ZDNet, Forbes and others. I oversee the blogs and social content here at BlackBerry and continue to track and opine about the latest news and trends in enterprise mobility. Follow me on Twitter (ericylai)

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