We’re packing a punch with this week’s latest apps and games for BlackBerry 10. Of course I’m referring to Mass Effect: Infiltrator for BlackBerry 10 which I just cannot wait to give a try. I also know that there’s been some serious anticipation for the TD Banking app, among many of the other fantastic apps in this week’s lineup. Take a look at the full list below and get downloadin’.

BlackBerry Z10 Apps:

Games:

• Mass Effect: Infiltrator for BlackBerry 10 (Electronic Arts, Inc.)
• Arcadius – Puzzle Adventure (365 Games)

Finance & Utilities:

• TD (Canada) for BlackBerry 10 (TD Bank Group) – also available on the BlackBerry Q10
• ABSA (App from ABSA)

Navigation & Travel:

• RTA Dubai for BlackBerry 10 (Roads And Traffic Authority) – also available on the BlackBerry Q10

Lifestyle:

• Trade Me (Trade Me Limited)
• Major Movie Plus (Major Cineplex Group PLC) – also available on the BlackBerry Q10

BlackBerry Q10 Apps:

Navigation & Travel:

• Indonesia Flight (Ticket Solutions)

Music & Audio:

• Gaana (Times Internet Limited)

News & Magazines:

• Vogue Stylist (Conde Nast India Pvt Ltd)
• Guardian News (SiMedia)

Social:

• VKontakte (Smerdin Corp)

BlackBerry Dev Picks of the Week:

Here are the top 5 ‘must-haves’ apps according to our developers here at BlackBerry:

1. HungryGoWhere (Sing Tel Idea Factory Pte. Ltd) “With this app we can pick, book and find places to eat in Singapore. A lot of ways to search by cuisine, price, occasion, place and neighborhood. Detailed information, photos and reviews from the diners ensure we know what to try before ordering.”
2. Wifi Chat (Patrik Lahti) “Great chatting app via wifi!”
3. Tower Toppler (Oleg Kosenkov) “Tower Toppler is a game with some distinctive unique features. The player character, a small green creature called Pogo, is on a mission to destroy towers that have been built in the sea, by planting bombs at the towers’ peaks. Pogo’s progress is hindered by enemy robots that guard the tower and obstacles, which he has to avoid in order to reach the top of the tower.”
4. (Genera Mobile) “Test your memory and guess the colors of the most famous icons of all time, with cool effects make this game very colorful.”
5. Sparkle 2 (10tons Ltd.) “Just as addictive as the first as Sparkle.”

Latest App News: Keep an eye out Iberia, MyDigiPass, Hotelsnapper, and British Airways apps which will be available for the BlackBerry Z10 and Q10 in the next week! Also in the next week, the Channel4 Radio Network app will be available for the BlackBerry Q10.

For a look at all BlackBerry 10 apps, head to BlackBerry World. Let me know what apps and games you’d like to see in BlackBerry World by leaving a comment below.

Onstage at BlackBerry Live 2013, Thorsten Heins said “No one makes keyboards better than BlackBerry.” This could be true whether you opt for the BlackBerry Q10 with a physical QWERTY keyboard, or the BlackBerry Z10 with an innovative onscreen keyboard.

Each keyboard design has its own unique advantages, and each has its own set of fans. So, which camp are you in? Are you all about the accuracy of the physical keyboard, or do you prefer the versatility of the virtual keyboard? I’ll highlight a few of the differences below, but I want to hear about what you think about the two and why your fav is better.

Physical:

[ YouTube link for mobile viewing ]

For those of you who just need to have a physical keyboard, the BlackBerry Q10 is designed to offer an unmatched typing experience. Now, you can pick one up in the U.S. and in many other regions around the world. The physical keyboard offers fast action and precise control over your typing. As I mentioned in an earlier post about the industrial design of the device, each key has been crafted with typing mechanics and ergonomics in mind. With the physical keyboard you can build in shortcuts and with software like Instant Action on BlackBerry 10 the keyboard can help you navigate through your phone with ease and fluidity.

Virtual:

[ YouTube link for mobile viewing ]

The BlackBerry Z10 has a dynamic touchscreen that is large and perfect for viewing entertainment and browsing the web. This extra screen real-estate means that there are no physical keys to type on, so a keyboard is presented on the touchscreen when input is needed. The BlackBerry 10 virtual keyboard definitely brings some innovative features including in-letter next word suggestion and shortcuts like “swipe left to delete”, which lets you quickly delete the last word you were typing with a gesture.

I still haven’t decided which side I’m on, so I find myself switching back and forth. But this isn’t about me – it’s about what you prefer, so sound off in the comments below with your thoughts and opinions on physical keyboard or virtual keyboard.

BBM Channels has been in beta for a few weeks now and the response has been outstanding. We’ve already seen many channels and communities appear from passionate people all across the globe. In real-time you can discover and connect with other #TeamBlackBerry members on subjects that interest you. You can also connect with some of your favorite teams and celebrities like we mentioned at BlackBerry Live 2013. A great example of this is the MERCEDES AMG PETRONAS team channel where you can get updates and news from the team and drivers.

From fitness, to beverages, to biking, to music. Whatever your passion, it’s on BBM Channels. We’ve taken the time to dig up a few other amazing channels you may be interested in following.

BBM Channels to Follow:

• C00093F7A – Fitness: Discover and chat about the latest techniques and tips for staying fit from this community.
• C00016D81 – Photography: If you’re into snapping that perfect shot, this is definitely a channel you’ll want to get involved with. Learn and share tips and tricks with fellow photographers here.
• C000288DD – Craft Beer: If you’re a craft beer enthousiast, this is a channel you’ll definitely want to check out. Find that perfect flavour profile and debate about which brew is tops with likeminded folks here.
• C000FBBAA – Electronic Dance Music (EDM): Whether you enjoy creating that perfect mix or listening and waiting for that beat to drop, this is the community for you. Chat about the latest albums, tracks and hear about the newest gear in this BBM Channel
• C0003D4CC – Gearheads: If cars, bikes, trucks… motors in general are you thing, definitely connect with this channel to get your fix. If you don’t know what RPM means, but want to — hop on and find out, this community is full of knowledge.
• C00011785 – MERCEDES AMG PETRONAS: Follow the team for the latest from the pit to the circuit. Tons of racing action for you to see.
• C0001F622 – BlackBerry Official: Of course, it wouldn’t be an Inside BlackBerry post without a little plug for the official channels. If you’re not following (which of course you are because it’s built-in!) follow the official BlackBerry BBM channel.

Haven’t joined the beta yet? Be sure to check it out here. Already an active member? Post your channel in the comments below to share with the BlackBerry community.

It’s that time again – BlackBerry World Wednesday! I’m excited about the fantastic list of apps that have joined the BlackBerry 10 platform this week, and what we have listed here is just a small selection of newly available games, apps, tools, and more. I’ve got my BlackBerry Premium Stereo Headset plugged in right now as I boot up Soundhound. Read on for the full list, and be sure to let us know your favorite app in the comments.

BlackBerry Z10 Apps:

Music & Audio:

• Soundhound (SoundHound Inc.) – also available on the BlackBerry Q10

Productivity:

• BigHand (BigHand)
• Mobile Loan Calculator for BlackBerry 10 (CompuRex)

Travel:

• Hotel Quickly (Hotel Quickly Inc.)

Gaming:

• A&E Ultimate History Quiz (AE Networks)

BlackBerry Q10 Apps:

Navigation & Travel:

• Vueling Airlines (Vueling Airlines SA)
• MakeMyTrip (MakeMyTrip)

Music & Audio:

• Sony Music – Bollywood Remix (Sony Music Entertainment India Pvt. Ltd.)

News & Magazines:

• Formula 1 for BlackBerry 10 (Cadena Capriles by s42)
• Bollywood Hungama (Hungama.com Pvt. Ltd.)
• ABP News (Media Content and Communication Services Pvt. Ltd.)
• Economic Times (Times Internet Limited)
• Cosmopolitan (India Today Group)

Lifestyle:

• Autotrader.ca (Trader Corporation)
• PC Plus (Loblaws Inc.)
• Renfe (Renfe)
• VoucherCloud (Invitation Digital Ltd.)
• My EE (Everything Everywhere Ltd.)

Entertainment:

• FaceMix for BlackBerry 10 (Inovidea Magna Global)

BlackBerry Dev Picks of the Week:

Here are the top 5 ‘must-haves’ apps according to our developers here at BlackBerry:

1. GialloZafferano (Banzai) “This app has a lot of cooking recipes of the famous dishes Italian cuisine and video recipes by GialloZafferano, the leading cooking portal in Italy.”
2. Hotel Quickly (Hotel Quickly Ltd.) “This app is what you need when you travel to south east Asia. It provides a lot of choices for affordable hotels. Through the app you can book the hotel room, view the room, see updated prices, and more. I chose this app since it very useful for backpackers and travelers – I also booked a room during my journey.”
3. MoneyMind (K2 Mobile) “Manage your expenses with this app.”
4. Photo Assistant Outdoor (DageMcc DS) “With this app we can estimate the best setting for our camera depending on the time and location. It can suggest or calculate what we should use to get a good picture. It very useful for photographer from amateur to professional. I find it very useful for me that’s why I nominate this app.”
5. Penalty World Cup (Genera Mobile) “This game is attractive you can play as both the shooter and the goal keeper”
6. Carnivores Dinosaur Hunter (Tatem Games) “This is a great action game, and with you as a dinosaur hunter there’s great entertainment value”

Latest App News: Keep an eye out for TDD Waterhouse, Discovery Channel and CNN News apps which will be available for the BlackBerry Z10 and Q10 in the next week! Also in the next week, PGA Tour app and Piano app will be available for the BlackBerry Q10.

For a look at all BlackBerry 10 apps, head to BlackBerry World. Let me know what apps and games you’d like to see in BlackBerry World by leaving a comment below.

As I’ve been travelling around and meeting people who’ve just got their new BlackBerry Z10 or BlackBerry Q10 smartphone – one question I get asked a lot (other than where can I buy it) is do you have any tips or helpful how-to’s for using the device? The answer, my savvy readers, – is yes, we have a number of resources to help you with your awesome new BlackBerry 10 device.

Inside BlackBerry Help blog

First and foremost – we have our very own blog dedicated to all things Help. Here it’s easy to find articles on some of the most popular FAQs, tips, tricks and in depth how-to’s – as a new BlackBerry 10 resource this would be my first stop.

And right alongside the blog is a Twitter handle @BlackBerryHelp that dishes out support and friendly advice to its followers and more.

BlackBerry How-To Videos

For those of you who are more visual learners, we have a number of dedicated help videos and tutorials on our YouTube channel. Check out this one below about the time shift camera for an example of what you can expect:

[ YouTube link for mobile viewing ]

Get Started Demos – at BlackBerry.com

On BlackBerry.com we have dedicated pages of resources for those just starting out. Naturally, we call it “Support” but there’s a ton of information to get you started. You’ll find an additional set of resources dedicated to your new BlackBerry 10 device. And if checking out videos on YouTube just wasn’t for you, the support page has an itemized list of interactive walkthroughs for popular topics like:

• Getting started
• Switching devices
• Account Setup
• …and more

Well, there you go – just a few resources to get you up and running smoothly on your new BlackBerry 10 device. Swing by any of the above for helpful tips and if you’re having trouble be sure to reach out to my friends @BlackBerryHelp on Twitter.

With her love for BlackBerry tweeted proudly across the internet, Heather has been on our radar for some time – so imagine how excited we were to run into her and her family at BlackBerry Live this month! We could not resist the opportunity to talk with her and bring her into the Fan of the Month (FOTM) club!

Meet Heather: A self-proclaimed BlackBerry fanatic, she plays on Team BlackBerry from multiple angles. For work, Heather praises BlackBerry as a key tool in getting organized. In her personal life, Heather keeps in touch with close friends and family through BBM. For play, Heather gives a big thumbs up to BlackBerry’s Travel app which kept her from staying overnight in an airport on her way to BlackBerry Live (read the impressive story below)!

Heather’s family has racked up a whopping 16 BlackBerry devices over the past few years—but it’s not just her own household that she’s spreading BlackBerry love to. Heather is the brains behind “Make Baby Smart,” a BlackBerry Z10 app that allows parents to show their newborn a series of images that can aid perceptual development. Yup, she’s training the future of Team BlackBerry young!

We are PSYCHED to dub Heather our June FOTM. Read on as Heather (@heatherwight) tells all:

1. How many years have each of you been on Team BlackBerry?
My family has been on Team BlackBerry since 2007, starting with one of BlackBerry’s first color models, the BlackBerry 7230.

2. How many BlackBerry devices have you both had in total? Could you list them all out for us?
Our family has had 16 BlackBerry devices, so far. But of course, we have plans for more. We started with the BlackBerry 7230, then we moved on to two BlackBerry Curve devices, a BlackBerry Storm, two BlackBerry Bold 9000 devices, two BlackBerry Torch 9800 devices, and a BlackBerry Torch 9810.

We currently have in our possession: two 16 GB BlackBerry PlayBook tablets, a 32 GB BlackBerry PlayBook tablet, two black BlackBerry Z10 devices, and two red developer’s limited edition BlackBerry Z10 devices. We will also be getting at least one BlackBerry Q10 when it becomes available in the United States in early June.

3. How many BBM contacts does each of you currently have?
We have a total of 32 BBM contacts. We primarily use BBM to stay in contact with close friends and family.

4. What are your favorite BBM emoticons?
My personal favorite is the “nerd” emoticon, because I am such a nerd at heart. But I frequently use the emoticons with smilies, hearts, and kisses.

5. What is the best BBM either of you ever received?
The best BBMs I have ever received are the day to day messages from my close friends and family. So, I guess I’m pretty fortunate that I get the best BBMs every day.

6. Heather, if you could BBM your BlackBerry, what would you say? How do you think your BlackBerry would respond?
I’d ask if the notification symbol is a “splat” or a “spark.” It would say: “Splat!”
*Donny’s note – it’s a “spark”.

7. Heather, we know you developed an app for the BlackBerry Z10. Tell us more about what your app does, and where you got the brilliant idea for it.
“Make Baby Smart” is the name of our application. It allows parents to show their newborn a series of images — over 200 in total — which include high-contrast colors and patterns as well as facial imagery. Studies have shown that newborns are more capable of perceiving high contrast imagery and doing so can aid in their perceptual development. Just as importantly, we’ve seen that babies are not only fascinated by the imagery in our app, but also seem to really enjoy looking at it.

As to the origins of “Make Baby Smart,” we developed the application on BlackBerry 10 for the Z10 after I attended BlackBerry Jam Americas (San Jose) while I was 8 months pregnant. There are physical flashcards that serve a similar purpose available for sale online, but when you are 8 months pregnant, the idea of lugging around hundreds of such flashcards in your already crowded purse seems very, very far from ideal.

“Make Baby Smart” is available by searching for “Make Baby Smart” in BlackBerry World or via the following link http://appworld.blackberry.com/webstore/content/24383879/.

8. How does BlackBerry keep each of you organized with your work?
BlackBerry’s devices are fantastic when it comes to staying organized. Brandon, my husband, uses the BlackBerry Remember app on his BlackBerry Z10 to implement a modified form of David Allen’s “GTD”. BlackBerry 10′s invocation/sharing features make quickly sending future action items from email to BlackBerry Remember very easy.

I was extremely impressed with the BlackBerry Travel app too. I love how it scans your email and messages for you and incorporates all of the travel information into one itinerary. The app even notified us of flight changes before the airlines did!

In fact, one early status update we received from BlackBerry Travel saved us from an awful experience on the way to BlackBerry Live this year. We were notified by BlackBerry Travel that our flight was delayed (but the change hadn’t been posted to the screens in the airport yet). We went to speak with someone at the airline to see what was going on. They were going to move us to another airline, change gates, and hopefully switch our luggage over so we might have it in time for BlackBerry Live. We were going to end up spending hours and possibly the night at the airport for our layover. This was going to be a nightmare with a five month old baby in tow. We asked about any other possibilities and the woman found a way for us to get on a flight with the original airline and it was leaving in just few minutes. We ended up getting to Orlando an hour earlier than our original plans! Had we not had BlackBerry Travel, we wouldn’t have known about all of the changes until it would have been too late to catch the earlier flight.

At any rate, it’s really important to us to have devices that can multi-task seamlessly. BlackBerry smartphones are so solid and they always work.

9. What did you both think about BlackBerry Live? Did any announcement in particular stand out?
We loved BlackBerry Live. The entertainment, food, and opportunity to celebrate with fellow BlackBerry fans was amazing. I was pleased to hear that BBM will be going cross-platform. Right now I use it primarily for close family and friends, but the introduction of channels and the potentially broader audience makes me think it may become my favorite overall social network, as well.

Brandon liked the new list of 10.2 APIs and the “headless” app announcements. He also pointed out that the developer relations team tends to announce not only new features, but new ways of looking at what a BlackBerry app ought to be as opposed to apps on other platforms. This time around, the mantra was for apps to “sense, understand, and adapt,” which made perfect sense given the introduction of new APIs like geo-fencing. Finally, Brandon thought, as an end user and a BlackBerry fan, that the WiFi Direct / MiraCast announcement for 10.2 had the potential to make the devices very, very useful for presentations, gaming, and streaming media and thought the “coolness” of that announcement was somewhat overlooked by many given the event’s large and trans-formative announcements regarding BBM.

10. And finally Heather, we just have to ask: Are you prepared to handle the fame that comes with being our Fan of the Month?
I’ll try to use my 15 minutes of BlackBerry Fan of the Month fame wisely. I’ll do something like donate time helping the less fortunate and setting up a charity. *wink* But in all seriousness, we are very grateful to BlackBerry for the wonderful experiences at their events and for making great devices. Keep up the great work!

Be sure to check out the other awesome members of the BlackBerry Fan of the Month (FOTM) club:

January – Brian (@newshutr)
February – Ivan (@IvanSHarris)
March – Jane (@photosfromabb)
April – Josh (@BBbrodyBB)
May - Mark (@AllAboutMyBB)
June – JT (@jt_teran)
July – Kimberly (@kmcooley)
August – Mike (@flash0p)
September – Jon (@nerdologist_jon)
October – Guido (@FuriousGuido)
November – Ange (@Afl2277)
December – Zalman (@Zalman5K)
January 2013 – Arisham (@arisham2003)
February 2013 – Julie and Andrew
March 2013 – Gino (@eugenbaban)
April 2013 – Sergio (@icemanswimmer)

Keep sharing your FOTM suggestions with us, either by leaving a comment below, tweeting to us @BlackBerry on Twitter, or posting on our Facebook page. Stay tuned – our July FOTM could be YOU!

It’s mid-week and I thought I’d give you all an excuse to take a break from the daily grind. So, grab your BlackBerry 10 device and head to BlackBerry World to checkout some of the latest apps and games to hit the storefront. Whether you’re looking to increase productivity with new business apps, or do quite the opposite with the latest games, I’ve got you covered.

Read the list of featured new apps and games below categorized by device and genre for your convenience.

BlackBerry Z10 Apps:

Multimedia:

• CBC Music (Canadian Broadcasting Corporation)
• Bangkok Post (The Post Publishing Public Company Limited)
• Revista Dinero (Pulicaciones Semana S.A)
• Jamaica Observer (Software Architects Limited)

Business and Travel:

• MyBuses (mxData Ltd)
• myCycleHire (mxData Ltd)
• GoldCare MobilityPlus (Campana Systems Inc.)*

BlackBerry Q10 Apps:

Gaming:

• Asphalt 7: Heat (Gameloft Inc.)
• The Amazing Spiderman (Gameloft Inc.)
• Pou (Paul Salame)

News & Business

• India News (India Today Group)
• Business Today (India Today Group)

Sports:

• Soccer Ticker for BlackBerry 10 (PT INSPIRA SOLUSI INDONESIA)
• Al Jazeera Sport (Perform Media Services Ltd)

Lifestyle and Health:

• PriceCheck (PriceCheck Pty Ltd)

*Also available on BlackBerry Q10

BlackBerry Dev Picks of the Week:

Here are the top 5 ‘must-haves’ apps according to our developers here at BlackBerry:

1. Stickers for BBM™ (DrunkEddyLabs) “This app contains many static emoticons and animation. This is rather funny to express our feelings from BBM”
2. FaceMix for BlackBerry 10  (Inovidea Magna Global) “Mix different faces, very simple to use!”
3. Photo Crush (David Jones II) “This app compresses the image. It’s very useful when you need to send an image fast.”
4. 3K Heroes TD (Beijing flyfish Co. Ltd) “Defense game – very addictive to play and fun.”
5. Astraware Crosswords (Astraware Limited) “It’s a simple crosswords game but it’s quite tricky. It contains many levels of varying difficulties which ensures the player won’t be bored (especially for those who like puzzle or riddle game like myself)”

Latest App News: Keep an eye out this week for SoundHound, Keek, Discovery Channel and Channel News Asia. If you’re a sports fan, you can also expect to see Official Tottenham FC, Official Newcastle FC, Official Chelsea App and Goal.com on both BlackBerry Z10 and BlackBerry Q10!

For a look at all BlackBerry 10 apps, head to BlackBerry World.Let me know what apps and games you’d like to see in BlackBerry World by leaving a comment below.

Mobile Computing is at risk of becoming the buzz-word of the year, but no one seems to be exactly clear on what it is and more importantly what it means for consumers, enterprises, carriers, partners, and anyone involved in the mobile ecosystem. There’s an incredible opportunity for this space to be defined, and today we’re introducing a solution that begins to do just that.

Here at the Telematics Detroit Conference, we’ve unveiled a solution for automakers that lets them easily manage and securely download software updates to a vehicle. The Software Update Management for Automotive service leverages BlackBerry’s global, secure infrastructure.

Vehicles hold a lot of digital information needed to operate efficiently, and come with sophisticated in-vehicle infotainment systems, apps, media centers, and more. Automakers want to be able to deliver software updates that can offer new, compelling capabilities to their customers, long after the initial sale. With vehicles becoming connected end points, the opportunity is wireless. A secure connection to end points such as this, enabled by BlackBerry technology, will help automakers connect with customers and allow them to bring new features, and potentially diagnose problems remotely.

The development of OTA services is part of BlackBerry’s broader mobile computing strategy. BlackBerry is providing the foundation for a new era of mobile computing by connecting mobile end points securely and creating opportunities for community building, connecting, and sharing.

Personally, I couldn’t be more excited by where this is all going. I’ve become convinced of a very bright future in the form of mobile computing and dramatically increased connectivity to the devices and machines that we use.

To learn more about the BlackBerry solution demonstrated at the Telematics Detroit Conference, head over to www.blackberry.com/m2m.

Use your imagination! What would you like to see in the future of connected end points that would make your life easier, safer, or more enjoyable? Share in the comments below.

The youth of South Africa has once again independently voted BlackBerry as the ‘Coolest Brand Overall’ in the Sunday Times Generation Next 2013 Brand Survey Awards. Young voters also named BlackBerry the ‘Coolest Cellphone’ and voted BBM™ as the ‘Coolest Cellphone App’ for the third year running.

BlackBerry 10 launch

These accolades are a remarkable achievement for the BlackBerry team in South Africa, and shows there is plenty of momentum as we transition to BlackBerry 10.

Even in the face of growing competition, we’re still number one in South Africa. In fact, we have been the leading smartphone brand in South Africa for over 28 months, according to GfK Retail & Technology (March 2013).

Though BlackBerry 7 remains popular among the youth, we are seeing many of our young customers aspire to the new BlackBerry 10 platform. BlackBerry 10 is not only providing a whole new experience, but more choice for South African customers. We’re expecting the upcoming launch of the BlackBerry Q5 to be very popular in South Africa.

BlackBerry 10 builds on many of the strengths that made earlier BlackBerry platforms so popular with the youth .For example, BlackBerry Messenger (BBM), which enables users to share text and voice messages, pictures and video clips – provides an even richer experience on BlackBerry 10 as it includes video chat, and introduces the ability to share your screen with other BlackBerry 10 contacts.

Engaging the youth

Alexandra Zagury, Managing Director for South and Southern Africa at BlackBerry says:

“We are delighted that BlackBerry is the coolest brand for the third year in a row and sincerely thank our young fans for their loyalty and support. Smartphones are a lifestyle choice in the youth market, so BlackBerry focuses on designing cool and stylish handhelds that are also packed with excellent features that keep young people engaged and connected, such as BlackBerry Messenger, social networking and plenty of apps.”

“Success in the youth market is not about selling products, it’s about sincere engagement with your audience. Young people want a relationship with the brands that they love and BlackBerry gives South Africa’s mobile and hyper-connected youth the tools to communicate and co-create with the world around them.”

Pictured above: BlackBerry® Youth Campus event

Best Buddies

We have invested in building a genuine relationship with the youth market in South Africa – for example, we launched the BlackBerry Buddies campaign in 2012 to help South African BlackBerry customers to get the most from their smartphones.

We also focus on direct engagement with the youth through campus events, campus ambassadors, secret gigs, extensive advertising and competitions.

Since it launched in market, BlackBerry has established its brand in the youth market, which is strongly associated with mobile cool. Young BlackBerry customers are important to our business and we continue to work hard to bring services and products that are relevant to young users to market.

Summer is just around the corner and things are really heating up with the Unity BlackBerry 10 Open Beta announcement and many new exciting offerings in BlackBerry World! Unity is making it easy for any developer to bring their games to mobile devices – including the BlackBerry Z10 and BlackBerry Q10 smartphones – and the upcoming BlackBerry Q5 smartphone. Unity is a powerful engine for gaming that let’s you have some amazing experiences in mobile and beyond.

You might recognize many of the titles developers have already brought to BlackBerry World that are built on the Unity platform:

Air Attack, CreaVures, Dark Nebula: Episode One, Fractal, Gravity Lab, Psychoban, Roboto, Samurai II Vengeance, SHADOWGUN and Sushi Chop

But in true BlackBerry World Wednesday fashion, here’s a list of many of the new titles to hit the BlackBerry World storefront this week. Head on over to BlackBerry World and kick off your summer with these awesome apps and games:

BlackBerry Z10 Apps:

Business & Finance:

• SAP Customer Financial Fact Sheet (SAP AG)
• SAP RealSpend (SAP AG)
• SAP CFO Vantage (SAP AG)
• mySunLife (Sun Life Financial)

Gaming:

• Cut the Rope (ZeptoLab UK Ltd.)
• Modern Combat 4 (Gameloft Inc.)
• Team Stream (Bleacher Report)

Navigation & Travel:

• Qatar Airways (Qatar Airways)

Health & Fitness:

• Endomondo Sports Tracker for BlackBerry 10 (Endomondo)

BlackBerry Q10 Apps:

Gaming:

• Where’s My Water? (Disney)
• Where’s My Perry? (Disney)
• Worbble 1.0 (Milestone Interactive Private Limited)

Photos & Video:

• Arab Idol (MBC Group)
• Pocoyo TV (Zinkia Entertainment S.A.)
• ColorUp Pro – Color Splash Editor (esDot Development Studios)
• XENOZU Player for YouTube (XenZu Technologies LLC)

News & Information

• Le Parisien (le Parisien)
• Rediff News (Rediff.com)
• Top Gear – News For BlackBerry 10 (BBC Worldwide)

Shopping Tools & Utilities:

• Shopping List – myShopi (Agilys)
• CNBC Alarm Clock (CNBC)

Food & Drink:

• OpenTable (OpenTable)

BlackBerry Dev Picks of the Week:

Here are the top 5 ‘must-haves’ apps according to our developers here at BlackBerry:

1. Haunted Factory Hidden Objects Quest Kids Game (WHRMedia) “Sports application game– it’s more interesting because the application provided a story line.”
2. Zeeek Run (Midgar Studio) “Amazing game with cool graphics and powerful sound make this game really attractive.” “Great runner game and have a lot of levels.”
3. Basic Theme for BlackBerry Z10 and BlackBerry Q10 (rak theme) “Great app to spice up your Z10 and Q10 display. It has numerous themes you can apply for your phone.”
4. Wallpapers Cafe (nextGen) “Nice wallpaper app with lots of HD quality image selection to choose for your devices.
5. 50 Home Workouts (Qubical) “With this app you can manage task, organize the way you want to, plan your time and locate your task, really complete and simple for organize your time and schedule.”

Latest App News: Keep an eye out for MTV News, Money Center and Sesame Street apps which will be available on the BlackBerry Z10 and Q10 in the upcoming weeks.  Also coming soon to the BlackBerry Q10: Vueling Airlines, Yellow Pages, Ultimate History Quiz, Manulife Insure Right and Fly Porter apps.

For a look at all BlackBerry 10 apps, head to BlackBerry World. and let us know what your favorite apps and games are on BlackBerry 10.