This week, I had the pleasure of interviewing Mike of our Communication & Collaboration Services group to discuss the new BlackBerry® Resource Center and all that it has to offer. Check it out below!
Can you give me some background on yourself and your role at Research In Motion® (RIM®)?
I manage the Business-to-Business IT Marketing Programs for North America. My focus is on helping our customers and prospects stay up to date with all of the products in our ever-expanding portfolio, as well as to understand what they are, how they work, how to leverage and manage them, and the benefits they can bring to any organization in terms of efficiency, security, and new revenue opportunities.
What is the BlackBerry Resource Center?
The BlackBerry Resource Center is the single source for all IT and business BlackBerry webcasts, white papers, videos, demos, partner solutions and more. It’s more than just a website library; the BlackBerry Resource Center is a complete online events platform which gives us the flexibility to share information in a variety of ways. Some examples of shared documents include live and archived webcasts, on-demand white papers, case studies and videos, interactive collaboration and demo sessions, and one-on-one or one-to-many chats with BlackBerry product experts from RIM or our alliance partners.
I’ll break the space down and describe a few of its components, all of which anyone can access once they’ve registered and logged in: