INSIDE BLACKBERRY BLOG

Devices Business is an Important Part of Our End-to-End Strategy

04.10.14 / John Chen

 

John Chen clarifies a recent Reuters article and reiterates that BlackBerry is Not Leaving the Handset Market

 

John Chen

Yesterday, Reuters published an article that said I would consider selling our Devices business. My comments were taken out of context.

I want to assure you that I have no intention of selling off or abandoning this business any time soon.‎ I know you still love your BlackBerry devices. I love them too and I know they created the foundation of this company. Our focus today is on finding a way to make this business profitable.

BlackBerry is not a handset-only company. We offer an end-to-end solution and devices are an important part of that equation. That’s why we’re complementing our Devices business with other revenue streams from enterprise services and software, to messaging. We’re also investing in emerging solutions such as Machine to Machine technologies that will help to power the backbone of the Internet of Things.

We will do everything in our power to continue to rebuild this business and deliver devices with the iconic keyboard and other features that you have come to expect from this brand.‎

Rest assured, we continue to fight. We have not given up and we are not leaving the Devices business.

John Chen

About John Chen

As Executive Chairman and CEO of BlackBerry Limited, John Chen is responsible for defining the company’s vision and goals, setting its strategy, and ensuring the team’s execution matches corporate objectives. Appointed in November 2013, John has led BlackBerry through a successful pivot from hardware icon to software leader. Today the company is poised to leverage its brand strength and heritage in mobile security along with its enterprise cybersecurity and embedded software growth engines to accelerate into the Enterprise of Things, an emerging category with billions of connected devices and massive market potential.

John came to BlackBerry a distinguished leader and proven turnaround executive with more than 40 years of engineering and management experience along with a reputation that extends well-beyond the technology industry. Prior to joining BlackBerry, John served as Chairman and CEO of Sybase Inc. where he re-invented the company and led it through 55 consecutive quarters of profitability, providing outstanding shareholder returns during his 15-year tenure.

A global business leader with a strong interest in policy, John has testified before Congress on U.S.–China trade relations and was appointed by U.S. President George W. Bush to serve on the President's Export Council. In 2006, he was appointed co-chair of the Secure Borders and Open Doors Advisory Committee. Additionally, John chaired the U.S.-China Policy Advisory Roundtable for the Center for Strategic and International Studies (CSIS), served on the Board of the National Committee on U.S. China Relations from 2012-2018, and has been a member of the Committee of 100 since 1997 and its Chairman from 2009-2011.

John graduated magna cum laude from Brown University with a bachelor's degree in electrical engineering and a master's in electrical engineering from the California Institute of Technology (Caltech). John has an honorary professorship from Shanghai University, and honorary doctorates from San Jose State University, City University of Hong Kong, and Hong Kong University of Science and Technology. John has received awards from the U.S.-Asia Institute, the U.S.-China Policy Foundation, the California-Asia Business Council, and the U.S.-Pan Asian American Chamber of Commerce Education Foundation.

John served on the Board of Directors for The Walt Disney Company (2004-2019) and Wells Fargo & Co. (2006-2018). He is also active in the not-for-profit community, and is a trustee of Caltech, board member of the National Committee on U.S.-China Relations, member of CFR, national trustee of The First Tee and Governor of the San Francisco Symphony.